IDCS: eBusiness (Part Time)
WEDNESDAY, MAY 2, 2012
INTRODUCTION
Today I doing research about classic, contemporary and modern furniture that is “Max furniture”. In business since 1999, Max Furniture is based in Dallas, Texas and is one of the original internet-based furniture retailers. Over the years, Max Furniture has become an award-winning, reputable and robust industry leader.
WEBSITE THAT SELL HOME OFFICE FURNITURE ONLINE
1. URL: http://www.Max Furniture .com/aspx
I saw an opportunity to sell furniture in a smarter way. I felt that by creating a direct-to-consumer ‘store’ on the internet, I could offer consumers an outstanding selection impossible to duplicate in a local brick-and-mortar store. Along the way, I learned how to manage some of the difficult hurdles inherent in this type of business. Will the customer feel secure making a large purchase on the internet? How will the customer know they will like the furniture without being able to touch and feel it? How will Max furniture transport a large, fragile piece of furniture across the country?
The goal of this website is to sell a variety of home furniture Bathroom Vanities, Bathroom Furniture, Dinning Furniture and Sofa. The products that they are selling are organized into categories such as for a new house. This strategy shows that the business is aiming for customers who are looking for a specific good quality furniture product. This information can be used as reference marketing strategy and via e mail.
The website also provides discounts for email coupon, free shipping, tax free shipping and additional features of their product such as promotions, color/finish and material. This strategy shows that the business is aiming to attract customer in purchasing their product have a good brand.
CONCLUSION
How do you feel about shopping online? I go to great lengths to help put your mind at ease. Your furniture is protected by a one-year product warranty as well as a 14-day no-hassle return guarantee. In the internet furniture business, the cost of failure is too high. I cannot afford to ship a large piece of furniture across the country only to fail – poor quality, shipping damage, etc. Therefore, your satisfaction must be my number one goal. I simply can’t consider any sale a good one unless I have your complete satisfaction. And if something goes wrong – I’ll work tirelessly to make it right.
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